Project: Cookie Bear – New Shrewsbury Bikkies & Honey Bites Campaign
Date: August 2020
Overview:
Created visual content for a series of ads introducing Cookie Bear’s new products: Honey Bites and Shrewsbury Smiles. Featuring a delicious apricot filling by Barkers of Geraldine, the Shrewsbury bikkies bring a fresh, delightful twist on a classic treat. The campaign’s visuals aimed to bring these exciting new snacks to life through vibrant, smile-inducing advertisements, capturing the essence of the sweet, homemade joy that Cookie Bear is known for.
Role: Visual Designer
Designed advertising materials across digital and print platforms to highlight the new products and their premium ingredients.
Crafted engaging visuals that showcased the scrumptious Honey Bites and Shrewsbury Smiles while emphasizing the delightful Barker's apricot filling.
Collaborated with Cookie Bear and Barkers of Geraldine to ensure a cohesive and delightful visual narrative that reflected the charm of both brands.
Outcome:
The visual content successfully captured the essence of the new product launch, enticing audiences and generating buzz for both Honey Bites and Shrewsbury Smiles. The campaign effectively conveyed the delicious, smile-inducing nature of the products, driving customer interest and engagement.